LitterLotto Celebrates Global Recycling Day: Bin It to Win It!

Global Recycling Day is upon us, and here at LitterLotto, we're excited to celebrate this important event. 

As CMO of LitterLotto, I'm proud of the work we've done so far to encourage people to bin their litter, but our work doesn't stop there. We believe that it's not just about getting litter in the bin, but making sure it ends up in the right place.

Our app is designed to encourage and nudge people to put their litter in the right bins, whether that's in public bins or at home. By doing so, we can all help to ensure that our waste is recycled properly, reducing the impact on the environment and conserving valuable resources.

But this is just the beginning. With our ever-expanding and improving technology, we're constantly looking for new ways to reward and incentivize people for doing the right thing and recycling. We believe that rewards and encouragement are so much more powerful and worth talking about than fines and punishment. 

As we celebrate Global Recycling Day, we want to encourage everyone to take that first step and start binning their litter. But we also want to remind people that it's important to take the next step and make sure that their waste is properly sorted and recycled. Every small action can make a big difference, and we believe that together we can create a cleaner, more sustainable future for all.

Cleaning up our communities and our planet isn't just a responsibility, it's an opportunity. With LitterLotto, users get to clean up (literally) and clean up (figuratively) by winning prizes and doing their part to protect the environment. It's a win-win situation, and we're thrilled to be a part of it.

So let's all celebrate Global Recycling Day by taking action, making a difference, and inspiring others to do the same. Together, we can make a positive impact on our world, one piece of litter at a time.

Simon Jacobs, CMO, aka Lord of Litter